Segmentation

Categorize your audience into distinct groups using criteria like behavior, demographics or engagement

Stop sending generic emails that don’t resonate with your subscribers, Start using segments to send personalized content to relevant subscribers at the right stage of their customer’s journey.

How It Works?

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Slice & dice your audience in any way you see fit

Split you audience into smaller segments based on their interests, actions and personal information

Trigger automations based on segment membership

Start an automation sequence on certain subscribers when they join a segment.

Send dynamic content based on segment membership

Send different content to each subscriber based on their segment they’re in.

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FAQ

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How does Nautilus help with audience segmentation?

Nautilus offers dynamic tagging and customizable data fields that allow you to segment your audience based on various criteria, including behavior and preferences. This ensures that you can send targeted messages to the right people.

How does Nautilus clean and maintain my email list?

Nautilus has built-in list cleaning tools that automatically remove invalid or unsubscribed email addresses. It also provides insights into list health and compliance, helping you maintain a clean and engaged audience.

Can Nautilus help personalize emails for our subscribers?

Yes, Nautilus offers dynamic content capabilities, including personalization using custom data fields. You can send personalized product recommendations, promotions, and more to increase engagement.

How does audience management improve engagement rates?

By segmenting your audience effectively and personalizing content, you send more relevant emails, which naturally lead to higher open and click-through rates. Nautilus streamlines these processes for you.

Is Nautilus easy to integrate with my existing systems?

Yes, Nautilus offers seamless data integrations, making it compatible with many popular CRM and email marketing platforms. Integrating Nautilus into your existing workflow is straightforward and efficient.